At Micarri Group, we shine a spotlight on outstanding local businesses — the places that give our neighborhoods their flavor and heart. Our Neighborhood Spotlight program brings free, all-day recognition to restaurants, coffee shops, and retailers while connecting them with other trusted local favorites.
We feature locally loved businesses right where the community gathers — from bustling cafés to neighborhood diners.
Year-round exposure in high-traffic spots for a fraction of traditional ad costs.
We connect small businesses to each other and to their community through genuine, positive recognition.
No tech setup, no complicated contracts — we design, construct and ship your Spotlight board directly to you.
Our curated categories ensure advertisers complement — not compete with — each other.
To celebrate our communities by giving local businesses the recognition they deserve — without marketing complexity or cost.
From passionate locals to seasoned pros, our team is united by one mission: celebrating the best of our neighborhoods.
We make it simple and impactful: curate, design, install, and maintain. You focus on serving, we create visibility.
— Elena Ruiz, Owner of Morning Bloom Café
The idea for The Micarri Group started on a family vacation. Sitting in a small restaurant, we saw an owner work tirelessly for every customer — yet they struggled to gain recognition beyond their loyal few.
Later, a TV episode of The Bear struck the same chord: the hidden gems in our towns deserve to be seen and celebrated.
That’s why we created the Neighborhood Spotlight Program — a way for these businesses to get noticed without spending a dime. We provide a custom display board for each host location, featuring that business and a small group of other hand-picked local favorites who help cover the cost.
It’s our way of saying: the best in your neighborhood should never go unnoticed.
- Mike C, Founder
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